01FROM THE LAB · 39 ARCHIMEDES STREET
I build revenue systems,
not campaigns.
CMO & GTM Strategist with twenty-three years in marketing. Co-founder and Chief Marketing Officer of TerranOS. Founder of Webness and ContentSystemOS. Everything I sell, I have built and run first.

SYSTEMS BUILT FOR
TuanGoContentSystemOSwebness.SolarBrokers
NETERGYNAQUAWHAT IS YOUR GOAL TODAY?
Four doors. Pick yours.
Hire a C(AI)MO
One leader for marketing, AI and go-to-market, full-time or fractional.
Read the files
Five documents about me, in the order they were meant to be read.
See what I build
Batteries, solar, compute, smart housing, software — photographed, not promised.
Partner across Europe–China
TuanGo, the round table I co-founded.
HOW I WORK
The Revenue System Method. Six steps, one loop.
Audit
a complete diagnostic of brand, market position, channels and funnel.
Competitive intelligence
mapping the market, finding the positioning gap.
Strategy & positioning
narrative, ICP, messaging, channel plan.
System build
content engine, acquisition funnels, automation, partnerships.
Launch & execution
coordinated go-to-market with clear ownership.
Measure & optimise
KPI dashboards feeding a continuous improvement loop.
Campaigns end, systems compound.
THE REVENUE SYSTEM METHODTHE FILES
Five documents. Read them in order and they tell one story.
Each one answers a question and hands you to the next. The CV tells you who; TerranOS tells you what I build now; TeamBuy tells you how I operate; the Portfolio shows what I have already built; ContentSystemOS is the machine that publishes all of it.
01
02TerranOS, from the CMO’s seat
What he builds now.
03TeamBuy & Mobile Trading
How he trades and operates.
04
05WRITING
One manifesto. Then one system a week.
Things are not hard to make. The hard part is choosing who makes them with you.
A manifesto on trust in business, written by someone who paid for every line.
Read it
Learn How to Apply Activation Energy Principles in Marketing
Hello, marketers and business builders! What is activation energy? Let’s talk about a concept that’s not just scientific jargon, but a game-changer for your marketing strategy: activation energy. You might think this is something
Find your Why – your most important asset in business
Without a Why, big things can’t happen. With it, you become unstoppable. S. Dinsmore Single Motivating Purpose – your mission and the framework you can follow to accomplish it A. Why discovering your ‘Why’ is your most important a

What is a successful business?
A successful business is a series of choices built up over time. In business, like in any domain, there are good decisions and bad decisions you can make. You have complete control and free will over anything related to your busin
39 ARCHIMEDES STREET
Where everything is tested before it carries my name.
Archimedes asked for a place to stand. Mine is on the street named after him: battery rooms, solar tables, containers, compute prototypes and the content engine, all built and iterated here first.
Visit The Lab

