AI
the engines: content systems, dispatch narratives, metered AI spend, the builds that run without a meeting.
THE ROLE
The C(AI)MO. One leader for marketing, AI and go-to-market.
Companies still hire three people for one job: a marketer who does not run the machine, an AI officer who cannot name a product, and a GTM engineer who cannot hold the brand’s voice. The C(AI)MO commands all three spheres. I wrote the book on the role, and I hold it at TerranOS.
C(AI)MO
C = (AI)² × M × O
Command = Artificial Intelligence × Augmented Intuition, multiplied by Mastery and by Ownership. Remove any factor and the product is zero.
Marketing
the craft: positioning, naming, voice, a family of brands that sounds like one person.
Go-to-market & ownership
the system: the listing standard, the funnel, the money model, the dashboard, the owner of the number.
Two ways to work with me
01 / C(AI)MO
Full-time seat
One C(AI)MO inside your company. Reporting to the founder or the board. For technology companies at the moment the three jobs stop fitting three people.
Book a call02 / C(AI)MO
Virtual CMO
The same role, fractional, through Webness: a day a week that owns your revenue system, with the engines built and handed over.
Book a call
The book
C(AI)MO
The 10x CMO for the AI Era
The role, in one picture+
The GTM engineer builds the machine. The C(AI)MO commands it.